Month: December 2016

The Beginner's Guide to Structuring Your Channel Sales and Success Teams

The full version of this article was first published at: The Beginner's Guide to Structuring Your Channel Sales and Success Teams One of the most obvious reasons businesses start building a channel program – whether with traditional VARs, referral partners, affiliates, and technology partners – is to extend their sales and marketing footprint into markets …

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10 Simple Rules for Holiday Gifting in Health Care

The full version of this article was first published at: 10 Simple Rules for Holiday Gifting in Health Care articleJul 23, 2014 | 5 min. read Is Professional Liability Insurance Worth it? You’ve got health insurance, dental insurance, vision insurance, auto insurance, home insurance, life insurance—and if those weren’t enough, if you’re a practice owner or an …

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The Allbound Podcast: How to Find and Build an All-Star Partner Team

The full version of this article was first published at: The Allbound Podcast: How to Find and Build an All-Star Partner Team Gary Sheedy, Director of Commercial Partner Programming at DAQRI, joined me on The Allbound Podcast to discuss how to find the right partners and build a solid partner program. You operate in a …

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What’s in a WebPT Membership?

The full version of this article was first published at: What’s in a WebPT Membership? articleOct 24, 2016 | 5 min. read Last Legs: The Compliance Vulnerabilities of Dead or Dying Software Rusty mechanical equipment. Creaky carnival rides. Wobbly chairs. People are naturally skeptical of things that are dilapidated, rundown, or slipshod—and with good reason. After all, …

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How to Maintain Brand Consistency Across Your Partner Sales Channel

The full version of this article was first published at: How to Maintain Brand Consistency Across Your Partner Sales Channel If it isn’t already, brand consistency should be your primary concern in the channel, as far as content goes. Why? Because people buy from brands they trust. And the first step in garnering trust is …

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Conquering Credentialing: What PTs, OTs, and SLPs Need to Know About Insurance Enrollment

The full version of this article was first published at: Conquering Credentialing: What PTs, OTs, and SLPs Need to Know About Insurance Enrollment articleJun 23, 2014 | 7 min. read How to Negotiate Payer Contracts (Part 1): Making a Plan In today’s healthcare payment landscape, every dollar counts—especially in the physical therapy realm, where increasing regulations and …

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4 Things You Don't Want to Hear From Your Channel Partner Sales Team

The full version of this article was first published at: 4 Things You Don't Want to Hear From Your Channel Partner Sales Team Working with your partner sales team can bring up some small issues while you’re still getting the kinks worked out. This is especially true when you have a somewhat complicated sales process, or …

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Common Questions from Our New PT and OT Evaluation Codes Webinar

The full version of this article was first published at: Common Questions from Our New PT and OT Evaluation Codes Webinar articleNov 3, 2016 | 5 min. read Founder Letter: My Evaluation of the New PT and OT Eval Codes Over the last several years, healthcare providers in general—and rehab therapists, specifically—have been hit with a seemingly …

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