Month: August 2016

Channel Manager Job Description: 4 Changes You Need To Make Now

There are a few outdated ideas when considering a channel manager job description. Most of these stem from when technology was not as prevalent in channel management as it is now. For instance, you may see a description requiring a potential applicant who is able to multi-task and simultaneously work with multiple partners effectively. While …

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Between a Rock and a Hard Place: Reducing Readmissions Despite Earlier Discharges

articleMay 19, 2015 | 5 min. read What PTs Need to Know About ACOs As a physical therapist, you’re likely well-versed in the acronyms that drive your documentation practices: HIPAA , CPT , CMS , PQRS , FLR , and FML (just kidding). But there’s one more to watch for: ACO. By now, you’ve probably heard this …

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CallRail Named #1 Fastest Growing Software Company in Georgia by Inc. Magazine

Today, the 35th annual Inc 500|5000, a ranking of the 5,000 fastest growing private companies in America, was released. I’m honored and thrilled to see CallRail recognized, and grateful to our customers and our team who have helped make it happen. #1 Fastest Growing Software Company in Georgia #6 Fastest Growing Software Company in America …

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How to Spend Your Clinic’s Marketing Dollars for Maximum Returns

articleSep 4, 2013 | 4 min. read Four Metrics Critical to Your Blog So you’ve started blogging , and that’s fantastic. It’s a great way to get your message out to the masses—whether it be how fantastic your services are, the latest in industry developments, or preferably, a well-balanced mix of both. But just like everything else …

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Successful Strategic Alliances: 5 Examples of Companies Doing It Right

Just because two things don’t seem to go together at first, doesn’t mean they aren’t a great pair. At first glance, some companies may seem to not have much in common, but after a little closer look you might find some similarities—Customer bases with common interests, the ability to leverage one client pool with another, …

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Intro to Google Analytics for Private Practices

articleNov 16, 2015 | 10 min. read 6 Biggest Takeaways from PPS 2015 Last week, I joined hundreds of amazing physical therapy professionals, students, and vendors (including yours truly, WebPT) at this year’s PPS Annual Conference in Orlando, Florida. Despite the uncomfortable combination of tropical heat and humidity outside—and near-freezing conference rooms inside—everyone was in high spirits. …

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Prove Marketing Influence with CallRail for Salesforce

In today’s connected world, every customer interaction matters. Unfortunately, too many marketers make the mistake of only tracking prospects’ online path to purchase, leaving a glaring hole in their attribution data when someone picks up the phone and calls. Luckily, with the right technology, there’s a fix for that gap in your lead attribution. CallRail’s …

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How to Select the Right Physical Therapy CEUs

articleMay 2, 2016 | 5 min. read 4 Tips for Point-of-Care Documentation Domination In the past, clinicians have been either relationship-driven or data-driven, but now, they’re expected to do it all: document quickly and completely while simultaneously developing and maintaining great relationships with their patients. To make that balancing act even more difficult, documentation has become an …

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Up and Outcomes: Why You’ll Need Quality Data to Get Paid in the Value Era

articleMar 8, 2016 | 1 min. read Luck o’ the Outcome: Which OMT Are You? [Quiz] Whether you’re Irish or simply Irish-at-heart (hey, even St. Patrick himself didn’t hail from the Emerald Isle), March 17 is reserved as a day to bust out your best jig; don every imaginable shade of green; and partake in some delicious …

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